Blog Post

The Negroni Tweed - now we're talking

May 04, 2020

With only 100 metres woven, it was like gold dust

Fox Brothers - Negroni Tweed, a tweed based on a classic cocktail - now we’re talking. 

Renowned for its heritage flannels, Fox Brothers collaborated with editor-of-chief of the WM Brown Magazine, Matt Hanrek, who was celebrating the publication at Harry’s Bar in Florence, the city where the Negroni cocktail was invented. 

With just 100 meters of the tweed being woven in one of England’s few working cloth mills, this material was like gold dust. 

I managed to source this luxury cloth for a client, but that was the easy part. The hard part was deciding what we would do with it. Was it going to be a suit, a blazer, jacket or waistcoat? 
After 8 months of design work we decided that a double-breasted suit would be perfect, with broad lapels and patch pockets to brag the tweed's vibrant colours and exaggerated check. We'd also create high-waisted trousers to complement the short style jacket. 

Perfetto. 
Get in touch. Together, we can create your own masterpiece.

Adam
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